the second of our Food for Thought series in partnership with The Marketing Academy, three of Australia’s most opinionated marketing leaders come together for an unfiltered debate on the world’s most talked-about creative festival: Cannes Lions. Moderated by The Growth Distillery General Manager Leigh Lavery, the panel brings together:
- Brent Smart: global agency leader and founder of Brent Smart Advisory, known for his uncompromising belief in bold, creative firepower
- Aisling Finch: Chief Marketing and Communications Officer at Domain, with deep experience building brands at the intersection of creativity and commercial impact
- Adam Ferrier: psychologist, provocateur and co-founder of Thinkerbell, uniquely positioned to expose the gap between what the industry says it values and how people actually behave
Together they take on the questions the industry is quietly asking: What does genuine commercial value look like coming out of Cannes? Where does human creativity sit in a world that keeps rewarding scale over substance? And what does the next generation of marketers need to do to make their mark?
