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B&T: Tomorrow’s consumers reshaping Aussie affluence: The Growth Distillery reveals shift in Australia’s luxury landscape.

3 Jun 2025 • 2 mins

B&T discuss the six emerging luxury profiles identified in our latest The Forces Shaping: Luxury research, as well as our three key strategies for brands to unlock growth. 

 

Read the full article here. 

Related reports

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Mediaweek: The Growth Distillery maps Australia’s Luxury Consumer

3 Jun 2025 • 2 mins

In this article, Mediaweek introduce the six distinct luxury profiles outlined in our latest research The Forces Shaping: Luxury. 

State of Mind

State of Mind Fact Sheet 1: Anxiety

30 May 2025 • 4 mins

Kicking off a three-part series, this fact sheet explores insights into anxiety from our latest State of Mind research with Medibank.

Media

‘Stories (Un)Told’. In Collaboration with Cairns Crocodiles

28 May 2025 • 2 episodes

We unpacking the stories we carry but don’t always tell. The stories we’ve (un)told ourselves, and the stories that are still being written…

Technographics

Technographics: Travel

20 May 2025 • 20 min

Focusing less on demographics and more on digital behaviours to uncover what shapes travel decisions.